Write to improve comprehension
- Begin with main points
- Use heading
- topic headings
- statement headings
- question headings
- Use bullet list
- strong lead-in statement
- consistent capitalization and punctuation
- parallel structure
- Use table to simplify content
Write in a personal, modern style
- Address the readers directly - we/you
- Break outdated writing rules
- Elegant variation - make reader confusing
- Never begin a sentence with a conjunction
- Never end a sentence with a preposition
- Never use contraction in business writing - sound unnatural
Write with plain language, words, and sentences
- write in active voice - who should take action
- write brief, clear sentences
- remove modifiers
- avoid using "this and that", multiple adjectives
- avoid using "there" and "it" as the subject
- avoid jargon and abbreviations
- avoid noun strings and smothered verbs
- use prepositions to improve understanding
- ending with -ance, -ence, -mant, -ment, -sion, -tion active voice
Resource GuideA Plain-Language Checklist for Reviewing Your Document – National Institutes of Health (USA) Checklist for Plain Language – Plainlanguage.gov (USA) Five Steps to Plain Language – Center for Plain Language (USA)